# ReceptionAly

> Your business phone. Handled your way.

**Website:** [https://receptionaly.com](https://receptionaly.com)<br>
**Type:** AI-powered salon front desk<br>
**Platform:** Web application<br>
**Status:** 7-day trial available; account eligibility and setup requirements apply

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## What is ReceptionAly?

ReceptionAly was previously called NewGrowth. Receptionaly.com is the current product website.

ReceptionAly is an AI receptionist for salons. It answers and follows up on customer calls, sends the salon's booking link, and can transfer calls or take messages while the team is with clients.

Think of it as hiring a receptionist who works 24/7 when configured and the service is available, speaks dozens of languages, and follows your exact instructions — without a salary or a rules engine. You just tell it what to do in plain English, once.

## Who is it for?

ReceptionAly is built for salons that do not want to miss customer conversations while the team is with clients:

- **Independent stylists** — answer callers while their hands are busy
- **Salon owners** — keep customer calls and texts moving between appointments
- **Front-desk teams** — add coverage for overflow, after-hours, and missed calls

If missing one phone call can mean missing revenue, ReceptionAly is for you.

## How it works

### 1. Keep your number
ReceptionAly works with your existing phone number. No porting, no new SIM, no complicated network switches.

### 2. Teach it in Boss Mode
Tell ReceptionAly how your salon handles calls using natural conversation. Examples:
- _"If it's a new client, ask what service they need and text our booking link."_
- _"If they need to speak with us today, transfer the call."_
- _"If a stylist is out, take a message and let the caller know we'll follow up."_

ReceptionAly turns this into a playbook it follows until you update it.

### 3. Turn on Receptionist Mode
ReceptionAly answers, qualifies, routes, and follows up automatically — then sends you the transcript and next steps.

## Team routing and Square eligibility

Square Free new booking is available for eligible, enabled accounts; confirm your account’s eligibility during setup.

Named-stylist requests and service-based requests are distinct from appointment provider selection. For configured, eligible teams, ReceptionAly routes using salon-maintained stylist qualifications and routing policy. Team live connections invite selected stylists to accept; they do not guarantee immediate direct mobile ringing. Square service-to-provider booking eligibility does not automatically populate those live-call routing rules. An expired or unanswered team offer can resume the AI conversation and offer a booking link with required consent.

Team limits: Launch up to 5 stylists; Salon up to 12; Front Desk up to 30. A caller who names a stylist goes to that stylist. A caller who names nobody is offered to the team (stylists whose Specialties match the service first, or everyone when none match); the first stylist to accept takes it, and if nobody does, or nobody can, it goes to the owner. There is no rotation, priority or automatic reassignment on any plan. Team routing requires an enabled account and configured eligible recipients.

See [salon call routing](https://receptionaly.com/salon-call-routing) for examples and setup requirements.

## Core capabilities

| Capability | Description |
|---|---|
| **Call coverage** | Answers calls when you choose to forward them to ReceptionAly |
| **Structured caller intake** | Collects name, reason, urgency, and callback details |
| **Smart call transfers** | Transfers hot leads immediately; takes messages when it can wait |
| **Booking-link handoff** | Launch is booking-link-only and can send public booking links from Square, Vagaro, Booksy, GlossGenius, Fresha, Boulevard, Mangomint, Calendly, Cal.com, or another provider. |
| **Two-way customer texting** | Clients converse with the agent over SMS in the same thread and context as voice — nothing is voice-only. On Square-connected Salon and Front Desk plans the agent completes new bookings entirely by text: offers open times, searches by stylist, and asks for confirmation once a time is settled |
| **Summaries & transcripts** | Transcripts, caller intent, and action items — not just raw text |
| **Outbound call transcription** | Transcribe and summarize your outgoing calls too |
| **Follow-up digest** | Daily summary of who called, what they wanted, and what to do next |
| **Dynamic language switching** | Detects and switches languages automatically based on the caller |
| **Voice selection** | Choose from a library of natural voices or create your own |
| **Square new bookings** | Salon and Front Desk check live availability and create new bookings on Square Appointments Free, Plus, and Premium |
| **Square calendar changes** | Full cancellation and rescheduling across the Square calendar requires Square Appointments Plus or Premium |

## Three answering modes

1. **Answer all calls when configured and the service is available** — every unknown number meets the assistant
2. **Answer when I don't** — ReceptionAly steps in only when you're busy
3. **Off mode** — standard calling, one tap to disable

## Privacy & security

ReceptionAly encrypts data in transit and at rest. We process service data to provide, secure, support, and improve the product, and we do not sell salon or customer data. Recording is optional and controlled by the salon owner.

## Pricing

7-day trial with 30 included call minutes; separately consented additional usage is charged in $5 blocks, up to $25.

ReceptionAly automatically prepares eligible customers while the owner initiates promotional sends.

| Plan | Price | Included |
|---|---|---|
| **Trial** | Selected plan | 7 days, 30 included call minutes |
| **Launch** | $79/mo | 250 min + 750 texts/month · booking-link handoff and Square-connected Win-Back preview |
| **Salon** | $149/mo | 600 min + 2,000 texts/month · live Square availability and new bookings, recovery, and Win-Back |
| **Front Desk** | $249/mo | 1,500 min + 5,000 texts/month · priority support |

Overage beyond included allowances is billed at $0.35/minute and $0.05/text. Salon and Front Desk work with Square Appointments Free, Plus, and Premium to check live availability and create new bookings. Full cancellation and rescheduling across your Square calendar requires Square Appointments Plus or Premium. Launch sends your public booking link instead.

Launch is booking-link-only and can send public booking links from Square, Vagaro, Booksy, GlossGenius, Fresha, Boulevard, Mangomint, Calendly, Cal.com, or another provider. All non-Square providers are link-only. Square on Salon and Front Desk supports live availability and new bookings on Free, Plus, and Premium; full calendar changes require Plus or Premium.

## Technical details

- **Voice pipeline:** Twilio + Google Gemini multimodal live API
- **Encryption:** Server-managed encryption in transit and at rest
- **Call handling:** Call forwarding from the salon's carrier → Twilio → Gemini AI
- **Transcription:** Real-time via Gemini multimodal, summarized with structured output

## Integration points

ReceptionAly can:
- Send SMS messages with calendar/booking links during calls
- Send SMS alerts for urgent calls
- Provide structured call data (JSON) via summaries
- Transfer calls to the user's phone in real-time

## Learn more

Guides for salons on Square Appointments, published at [receptionaly.com/blog](https://receptionaly.com/blog/):

- [Does Square Appointments answer phone calls?](https://receptionaly.com/blog/does-square-appointments-answer-phone-calls) — no; what Square's tools actually do
- [When do salon clients actually try to book?](https://receptionaly.com/blog/square-appointments-after-hours-booking) — the after-hours booking data
- [Square Assistant vs. an AI receptionist](https://receptionaly.com/blog/square-assistant-vs-ai-receptionist)
- [Best AI receptionist for hair salons in 2026: 10 options compared, with prices](https://receptionaly.com/blog/best-ai-receptionist-hair-salons) — ReceptionAly vs. Smith.ai, Voka AI, CallPad, Reception by GlossGenius, NextClient.Ai, AgentZap, Aira, Voksha and Allo
- [Best tools to reduce no-shows and fill open slots for independent stylists](https://receptionaly.com/blog/best-tools-reduce-no-shows-fill-open-slots-independent-stylists) — reminders and deposits, waitlists, and outbound reactivation compared
- [Answering services for Square salons: human vs. AI](https://receptionaly.com/answering-service-for-square)
- [The AI receptionist built for Square Appointments](https://receptionaly.com/square-appointments-ai-receptionist) — main product page
- Comparisons: [vs. Smith.ai](https://receptionaly.com/compare/newgrowth-vs-smith-ai) · [vs. Qlient](https://receptionaly.com/compare/newgrowth-vs-qlient) · [vs. My AI Front Desk](https://receptionaly.com/compare/newgrowth-vs-my-ai-front-desk) · [vs. GlossGenius, Booksy, Goodcall & more](https://receptionaly.com/compare)

## Contact

- **Support:** support@receptionaly.com
- **Enterprise:** enterprise@receptionaly.com
- **Privacy:** privacy@receptionaly.com
- **Legal:** legal@receptionaly.com

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_This document is intended for AI agents and automated systems to understand ReceptionAly's capabilities. For the full experience, visit [receptionaly.com](https://receptionaly.com)._

## Callwall acquisition

Callwall was acquired by ReceptionAly. See the [acquisition announcement](https://receptionaly.com/callwall) for current product and support links.

## Salon routing comparisons

- [Salon call routing by stylist and service](https://receptionaly.com/salon-call-routing)
- [Salon answering services for stylist routing and Square](https://receptionaly.com/blog/salon-answering-services-stylist-routing-square)
- [ReceptionAly vs. IsOn24](https://receptionaly.com/compare/receptionaly-vs-ison24)
- [ReceptionAly vs. SalonAgent AI](https://receptionaly.com/compare/receptionaly-vs-salonagent-ai)
- [ReceptionAly vs. BookLine AI](https://receptionaly.com/compare/receptionaly-vs-bookline-ai)